TOOL 03 / DEAL ECONOMICS

Does the deal add up?

Change the assumptions. See what remains after channel fees, delivery, and preparation. This is a planning model, not a dataset valuation.

MODELED FIRST-YEAR CONTRIBUTION
$13,800

38.3% of gross revenue · before excluded costs

Gross annual revenue$36,000
Channel fees−$5,400
Annual delivery & support−$10,800
One-time preparation−$6,000
Customers to break even1

What the calculator measures

Gross revenue equals customers multiplied by annual price. Channel fees are the selected percentage of that revenue. Recurring cost equals customers × monthly delivery cost × 12. First-year contribution subtracts both costs and the one-time preparation cost from gross revenue.

Break-even customers equals preparation cost divided by annual contribution per customer, rounded up to a whole customer. If an additional customer contributes nothing or loses money, the tool reports that there is no positive break-even path under those assumptions.

The example behind the defaults

Three customers at $12,000 each produce $36,000 in annual revenue. Subtract $5,400 in channel fees, $10,800 in recurring costs, and $6,000 in preparation to get $13,800. These inputs are illustrative; they do not represent typical data prices or fees.

Read the guide to pricing a dataset for the commercial decisions that the arithmetic cannot make for you.